March 29 2025
This Privacy Policy describes how Vibrancy.ai (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from [Vibrancy.ai](https://vibrancy.ai/) (the “Site”) or otherwise communicate with us (collectively, the “Services”).
For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect information from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us. In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term “personal information,” we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
- Basic contact details, including your name, address, phone number, email.
- Account information, including your username and password.
- Information you provide when contacting us through our services, including your name, email, and the messages you send.
Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect through Cookies
We also automatically collect certain information about your interaction with Vibrancy.ai. To do this, we may use cookies, pixels, and similar technologies. This usage data may include information about how you access and use our site, including device information, browser information, and other details related to your interaction with Vibrancy.ai.
Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, including:
- Companies that support Vibrancy.ai and its services.
- Third-party partners who may provide information to help us improve our services. Any information obtained from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties.
How We Use Your Personal Information
Providing Services:
We use your personal information to provide you with our services, including to respond to inquiries, provide customer support, and communicate with you as necessary.
Marketing and Communication:
We may use your personal information for marketing and promotional purposes, such as sending marketing and promotional communications by email or other means. This may include using your personal information to better tailor our communications.
Security and Fraud Prevention:
We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. We are committed to maintaining the security of your information.
Improving Services:
We use your personal information to analyse usage patterns and trends to enhance our services and improve your experience.
Cookies
Vibrancy.ai uses cookies on our website to enhance your experience and improve the functionality of our site. Cookies are small text files that are stored on your device when you visit our site. We use cookies to remember your actions and preferences, run analytics to better understand user interactions with our services, and improve and optimise our services.
While Vibrancy.ai does not engage in e-commerce, we may still permit third parties and service providers to use cookies on our site to better tailor the services, products, and advertising on our site and other websites. Most web browsers automatically accept cookies by default, but you have the option to set your browser to remove or reject cookies through your browser controls. Please be aware that disabling or blocking cookies may negatively impact your user experience and may affect the functionality of certain features of our site. It may also impact how we share information with third parties, such as our advertising partners.
How We Disclose Personal Information
In specific circumstances, we may disclose your personal information to third parties for legitimate purposes, as outlined in this Privacy Policy. Such circumstances may include:
- Sharing with vendors or third parties who perform services on our behalf, such as IT management, data analytics, customer support, or cloud storage.
- Partnering with business and marketing associates to provide services and relevant advertising. Our business and marketing partners will handle your information in accordance with their own privacy notices.
- Disclosing information at your direction or request or with your consent, such as when shipping products to you or using social media widgets or login integrations.
- Sharing within our corporate group or affiliates as part of our legitimate interests in running a successful business.
- In connection with business transactions, such as mergers or bankruptcy, to comply with legal obligations, enforce terms of service, and protect or defend our rights, our services, and the rights of our users or others.
Disclosure of Personal Information
In the past 12 months, in alignment with the purposes outlined in “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information,” we have disclosed the following categories of personal information regarding our users:
- Identifiers, including basic contact details, along with certain account information.
- Commercial data, including order information, shopping behaviour, and customer support interactions.
- Internet or analogous network activity, such as usage data.
Categories of Recipients:
Vendors and third-party entities facilitating services on our behalf (e.g., Internet service providers, payment processors, fulfilment partners, customer support associates, and data analytics providers).
Business and marketing allies.
Affiliates.
We abstain from utilising or disclosing sensitive personal information for inferring characteristics about you.
User Generated Content
The Services may empower you to post product evaluations and other user-generated content. If you opt to submit such content to any public domain of the Services, it will be publicly accessible. We lack control over who accesses the information you choose to publicise, and cannot guarantee the privacy or security of such information. We bear no responsibility for the privacy, security, accuracy, use, or misuse of any information you make publicly available, or for the accuracy, use or misuse of any information disclosed or received from third parties.
Third Party Websites and Links
Our Site may feature links to websites or online platforms operated by third parties. Following links to sites not affiliated or controlled by us warrants a review of their privacy, security policies, and other terms and conditions. We don’t guarantee the privacy or security of such sites, including the accuracy, completeness, or reliability of their information. The inclusion of such links does not imply endorsement of the content on such platforms or of their owners or operators, unless explicitly disclosed on the Services.
Children’s Data
The Services are not designed for children’s use, and we do not knowingly amass any personal information from children. Parents or guardians may contact us to request the deletion of any information provided by their child. As of the Effective Date of this Privacy Policy, we lack actual knowledge of “sharing” or “selling” personal information of individuals under 16 years of age.
Security and Retention of Your Information
While we strive for robust security measures, no system is fool proof. Information transmitted to us may be susceptible during transit. We advise against using unsecure channels for sending sensitive or confidential information. The retention period of your personal information hinges on various factors such as the necessity of the information for account maintenance, service provision, legal compliance, dispute resolution, or enforcing other relevant contracts and policies.
Your Rights and Choices
Your rights concerning your personal information may vary based on your residency. Although these rights aren’t absolute, they may apply under specific circumstances. In certain cases, as permitted by law, we may decline your request.
Right to Access / Know:
You may request access to your personal information that we hold, including details regarding how we use and share your information.
Right to Delete:
You may request the deletion of your personal information that we have.
Right to Correct:
You may request corrections to any inaccurate personal information we have about you.
Right of Portability:
Under certain circumstances and exceptions, you may receive a copy of the personal information we hold about you and request us to transfer it to a third party.
Right to Opt-out of Sale, Sharing, or Targeted Advertising:
You may direct us not to “sell” or “share” your personal information or opt-out of the processing of your personal information for “targeted advertising” purposes as defined by applicable privacy laws. If you visit our Site with the Global Privacy Control opt-out preference enabled, we will automatically treat this as a request to opt-out of the “sale” or “sharing” of information for the device and browser used to visit the Site.
Right to Limit and/or Opt-out of Use and Disclosure of Sensitive Personal Information:
You may direct us to limit our use and/or disclosure of sensitive personal information to what’s necessary to perform the Services or provide the goods reasonably expected by an average individual.
Restriction of Processing:
You may request us to halt or restrict our processing of personal information.
Withdrawal of Consent:
You may withdraw the consent to process your personal information at any time.
Appeal:
Should we decline to process your request, you may have the right to appeal our decision. You can do so by replying directly to our denial.
Managing Communication Preferences:
We may send promotional emails, which you can opt-out of by using the unsubscribe option in our emails. Opting out may still result in non-promotional emails regarding your account or orders.
Exercise any of these rights via our Site or by contacting us through the details provided below.
We will not discriminate against you for exercising any of these rights. To verify your identity, such as your email address or account information, may be needed before responding substantively to your request.
You may designate an authorised agent to make requests on your behalf. Before accepting such a request, we will require proof of authorisation and may need you to verify your identity directly with us. We will respond timely as required under applicable law.
Complaints
Should you have complaints about how we process your personal information, contact us through the details provided below. If unsatisfied with our response, depending on your residency, you may have the right to appeal our decision or lodge a complaint with your local data protection authority.
International Users
We may transfer, store, and process your personal information outside your residing country, including the United Kingdom and the United States. When transferring your personal information out of Europe, we rely on recognised transfer mechanisms like the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, unless the data transfer is to a country deemed to provide an adequate level of protection.
Contact
For enquiries about our privacy practices or this Privacy Policy, or to exercise any of the rights available to you, email us at linda@vibrancy.ai.
For purposes of applicable data protection laws, we are the data controller of your personal information. Our representative in the UK is Linda Eriksson | linda@vibrancy.ai